Radu Cîmpian
Founder of Digital U, developer
I am Radu, the founder of Digital U. I sign the articles on this site and I work on the projects I write about in them. If you read a number here, it comes from a delivered project or from a source I linked, not from text generated and left as it came.
I have worked in development for over ten years, mostly on mobile, with React Native and Expo, and on web, with React and Next.js. I have shipped more than 30 projects, from brochure sites to apps running in production on iOS and Android.
Digital U started from what I kept seeing missing: not the code, but the link between what gets built and what brings customers. That is why every project starts with an audit, and why the prices are public, on the page, not behind a form.
What he writes about
- Mobile apps with React Native and Expo
- Websites and web apps with React, Next.js and Astro
- Technical SEO, speed and conversion measurement
- AI and n8n automations
- Digital project budgets and estimates
Articles
18 published articles- WebPricing
Shopify store in Romania: the real costs in 2026
What a Shopify store costs in Romania: official plan prices in RON, card fees, themes and done-for-you build offers, all verified in November 2026.
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- MobileProduct
Mobile app maintenance cost: what to budget in 2026
Mobile app maintenance costs 15-25% of the build per year by common estimates, from $400 a month. What's included, what's mandatory and how to budget it.
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- WebPricing
WordPress website: build it yourself or hire, what it costs
What a WordPress website costs when you build it yourself and when you hire someone, with prices verified in October 2026, plus the costs that start after launch.
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- MobileProduct
App localization: why day one is cheaper than later
App localization is cheap when the app is built for it and expensive when it isn't. What it involves, what translation costs, and what to do from day one.
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- WebPricing
Cheap website: what you get and what you pay for later
Cheap website offers in Romania, verified in October 2026: free builders, monthly rentals, a $65 site. What the price covers, what it leaves out, and the three-year cost.
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- MobileProduct
Mobile app security: the part that wins or loses deals
Mobile app security is a sales question before it is a technical one. The proportional baseline, the evidence buyers ask for, and what to skip early on.
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- WebPricing
Website maintenance: what it includes and what it costs
Published website maintenance prices from Romanian agencies, what a monthly plan really covers, what is just packaging, and when you can skip it entirely.
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- WebPricing
Business website: what it includes and what it costs
Real prices from published Romanian offers for a business presentation website, what goes into the package, how long it takes, and what you pay each year.
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- MobileProduct
How to launch an app: the timeline nobody plans for
App store review sits on the critical path, not beside it. What must exist before you submit, what the accounts cost, and how to plan a date you can keep.
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- WebStrategy
Brochure website or client machine? 5 differences
Most company websites are digital brochures: they look fine and produce nothing. These are the 5 things that turn a website from an expense into an investment that pays back.
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- MobilePricing
How much does a mobile app cost in 2026? Real prices
Published price ranges from Romanian agencies for a mobile app, why they run from $2,200 to over $110,000, plus the costs that start after launch.
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- MobileProduct
Mobile app development: what remains after AI writes the code
Analytics, version control, feature flags, updates without a store release and platform deadlines: what decides whether your app survives.
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- WebPricing
How much does an online store cost in 2026? Prices and costs
Real price ranges from published offers in Romania, the difference between a subscription platform and a custom-built store, plus the recurring monthly costs.
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- SEOCase study
SEO case study: from 0 to 3,270 monthly visitors
The real numbers of our own project, launched in February 2026: 6,420 clicks from Google in 3 months, with no link building and no ad budget. What we did and what you can copy for your business.
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- WebPricing
How much does a website cost in 2026? Real prices in Romania
Real price ranges from published offers on the Romanian market, what actually drives the price, the recurring costs nobody mentions, and how to compare two quotes properly.
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- MobileProduct
Mobile app analytics: what to track and what to ignore
The minimum analytics setup for a mobile app, which metrics actually drive decisions, and the traps nobody selling you a dashboard will mention.
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- WebPerformance
Why a slow site loses customers (and what it costs monthly)
Every extra second of load time costs you visitors and calls. What Google actually measures, what speed is worth in measured money, and how to check yours in 2 minutes.
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- StrategyAI
Site, app or AI automation: what to actually start with
You don't need all of it. You need the one thing that brings the most customers or saves the most hours, in that order. An honest prioritization guide.
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